HENAN and SEATTLE: Schoolboy Wang Kai possesses the ability to throw playing cards with so much force that they can slice through vegetables and fruits. A useless skill, some may say. But this 11-year-old's card-throwing videos, numbering over 700, have been shared by 60 million people worldwide, propelling him to internet stardom since four years ago. His subscribers have swelled to more than 200,000, while the click-through advertising revenue from his library of videos earns him nearly RMB2,000 (S$407) a month, half of his family's monthly income in Henan province, China. The boy is under pressure to maintain this income stream. "I do know that my dad uploads new content daily. Sometimes he'd be filming my videos," he said. "I can feel his pressure too. My dad's pretty strict with me. Sometimes when I'm not performing that well, he'd physically hit me." It is just one example of how going viral is now serious business. If you enjoy videos of children with physical skills or funny cat videos, have you ever wondered how far people will go to make videos of their children or their pets go viral, to cash in on their popularity? Or whether everything you see is… Read full this story
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